Welcome to the website of Milan Optique (“Milan Optique,” “we,” “us,” or “our”). These Terms of Service (“Terms”) govern your access to and use of our website, forms, online booking tools, and any related services provided through this website.
By using our website, submitting forms, or booking an appointment, you agree to these Terms. If you do not agree, please do not use this website.
1. Website Use
You agree to use this website only for lawful purposes and in a way that does not violate the rights of others. You may not:
Attempt to gain unauthorised access to our systems or data
Upload harmful code or interfere with the website’s functionality
Misuse forms for spam, fraud, or misleading requests
We may suspend access to the website if misuse is suspected.
2. Medical Disclaimer
The content on this website is provided for general informational purposes only and is not medical advice.
No information on this website should be used as a substitute for professional diagnosis or treatment by a licensed optometrist or healthcare provider. If you have an urgent health concern, contact a medical professional immediately or call 911.
3. Appointments and Scheduling
We may offer online appointment booking through our website.
By booking an appointment, you acknowledge:
Appointment times are subject to availability and confirmation
You are responsible for providing accurate contact information
You may be contacted regarding appointment confirmation, updates, and reminders
If you need to cancel or reschedule, please contact us as soon as possible.
4. Patient Registration Forms and Accuracy of Information
Our website may allow you to submit patient forms and registration information, including personal, insurance, and health-related details.
By submitting a form, you confirm that:
The information you provide is accurate to the best of your knowledge
You will not impersonate another individual
You understand that inaccurate information may affect your care and/or insurance processing
5. Insurance, Eligibility, and Billing
Insurance verification is not a guarantee of coverage or payment. Coverage and benefits depend on your plan, provider rules, and the services provided.
You may be responsible for:
Copayments
Deductibles
Coinsurance
Non-covered services
If an insurance claim is denied, you may be responsible for the balance according to our office policies (including follow-up payments if required).
All prices and fees are subject to change without notice.
7. Eyewear Orders, Lenses, and Product Availability
We offer frames, prescription lenses, lens coatings, and other optical products. Product availability may vary and some models may require special ordering.
Images shown on our website may be examples only and may not represent the exact product currently available in-store.
8. Repairs & Adjustments
Milan Optique may provide eyewear repairs and adjustments. Repairs may involve handling delicate materials and components.
We are not responsible for breakage or damage that results from:
Existing wear/defects
Manufacturer issues
Previously damaged frames
Hidden structural weaknesses
We will make every reasonable effort to inform you if a repair carries additional risk.
9. SMS/Text Messaging Terms
If you provide your mobile phone number and opt in to receive text messages from Milan Optique, you consent to receive SMS messages related to:
Appointment confirmations and reminders
Customer support and service updates
Insurance or intake-related follow-ups
Messages related to patient registration forms and required documentation
Updates regarding eyewear orders, pickups, and in-store services (e.g., repairs or adjustments)
Message frequency may vary. Message and data rates may apply.
You may opt out at any time by replying STOP.
For help, reply HELP or contact us at (929) 605-4490.
Your consent to receive SMS messages is not a condition of purchase.
All content on this website (including text, design, layout, logos, and graphics) is owned by Milan Optique or used with permission and is protected by applicable laws.
You may not reproduce, distribute, or reuse website materials without written permission.
12. Third-Party Services and Links
Our website may contain links to third-party websites or services. We are not responsible for the content, policies, or practices of third parties.
13. Limitation of Liability
To the fullest extent permitted by law, Milan Optique shall not be liable for any damages arising from:
Use or inability to use this website
Errors or omissions on the website
Delays, interruptions, or technical failures
Unauthorized access to submitted information despite reasonable safeguards
14. Changes to These Terms
We may update these Terms at any time. Updates will be posted on this page with a revised Effective Date. Continued use of the website means you accept the updated Terms.
15. Contact Information
If you have questions about these Terms, contact us:
Milan Optique
Address: 83 5th Avenue, Brooklyn, NY 11217
Phone: (718) 636-4526
Email: info@milanooptiquenyc.com
Cookie Consent
We use cookies to make our website work properly, analyse traffic, and improve your experience. You can accept all cookies or manage your preferences at any time.
Cookie Preferences
Manage your cookie preferences below:
Essential cookies enable basic functions and are necessary for the proper function of the website.
Name
Description
Duration
Cookie Preferences
This cookie is used to store the user's cookie consent preferences.
30 days
These cookies are needed for adding comments on this website.
Name
Description
Duration
comment_author
Used to track the user across multiple sessions.
Session
comment_author_email
Used to track the user across multiple sessions.
Session
comment_author_url
Used to track the user across multiple sessions.
Session
Google Tag Manager simplifies the management of marketing tags on your website without code changes.
Name
Description
Duration
cookiePreferences
Registers cookie preferences of a user
2 years
td
Registers statistical data on users' behaviour on the website. Used for internal analytics by the website operator.
session
These cookies are used for managing login functionality on this website.
Name
Description
Duration
wordpress_logged_in
Used to store logged-in users.
Persistent
wordpress_sec
Used to track the user across multiple sessions.
15 days
wordpress_test_cookie
Used to determine if cookies are enabled.
Session
Statistics cookies collect information anonymously. This information helps us understand how visitors use our website.
Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga
ID used to identify users
2 years
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utma
ID used to identify users and sessions
2 years after last activity
SourceBuster is used by WooCommerce for order attribution based on user source.
Name
Description
Duration
sbjs_migrations
Technical data to help with migrations between different versions of the tracking feature
session
sbjs_current_add
Timestamp, referring URL, and entry page for your visitor’s current visit to your store
session
sbjs_first_add
Timestamp, referring URL, and entry page for your visitor’s first visit to your store (only applicable if the visitor returns before the session expires)
session
sbjs_current
Traffic origin information for the visitor’s current visit to your store
session
sbjs_first
Traffic origin information for the visitor’s first visit to your store (only applicable if the visitor returns before the session expires)
session
sbjs_udata
Information about the visitor’s user agent, such as IP, the browser, and the device type
session
sbjs_session
The number of page views in this session and the current page path
